Summary

• With the goal of reviving a forgotten product, I used Figma and design thinking skills including userresearch and failure analysis to re-design Grooveshark. I considered current trends, analyzed the market and reimagined what Grooveshark can be turned into to fit into the world of social media and music streaming as we know it today.

Process

• I began by taking a dive into Grooveshark and analyzing what it was, why it was popular and why it failed despite its popularity. From that, I went on to take a look at the current market trends and how it would be possible to bring back Grooveshark into a world where streaming and social media are so prevalent. With this consideration, I began to develop how I could bridge the gap between social media and music streaming by creating a user persona, and designing an app that would fill the gap based on the research I conducted.